How to get Chai Sutta Bar Franchise ?

Chai Sutta Bar Franchise cost – Requirements, Investment, Profit, Contact Details, Applying Process

Hello friends, do you want to become a Chai franchise of a popular brand in India? Are you planning to start a Chai Shop,  for a popular brand in your location? Want to take up a business with a World-class brand ? So, if you are willing to start a quick-serve restaurant in low investment then Chai Sutta Bar is a Good Option to opt. In this article we discuss about getting Chai Sutta Bar Franchise, investment, commission, applying process, documents required and much more.

For the majority of Indians, “Chai” is not simply a beverage but also a way of life. Whether at home, outside, or at someone else’s house, Indians are often quite ready to drink tea! An ordinary Indian will often drink chai two to three times every day, if not more. Observing this, a young Indian man made the decision to open a cafe specifically for “Chai lovers.” In 2016, Anubhav Dubey and his friend Anand Nayak created “Chai-Sutta Bar.” In Indore, MP, it had its first location. The young entrepreneurs have spread the “Chai-Sutta Bar” brand not only throughout India but also the world in the five years since their business was founded.

chai sutta bar franchise

Chai Sutta Bar is a rapidly growing Tea chain in India that was established back in 2016. Chai Sutta Bar envisions blending Kulhad’s health benefits with the most go-to beverage, ‘Chai’ in India. Hailing from the commercial capital of Madhya Pradesh, it is well known for its uniqueness and world-class service. A CSB franchise outlet could be a secondary source of income for someone looking for a small investment. A CSB franchise is easy to manage the business, thus, anyone with a small amount to invest could open his/her franchise outlet.

History of Chai:

Tea is an aromatic beverage commonly prepared by pouring hot or boiling water over cured leaves of the Camellia sinensis, an evergreen shrub (bush) native to East Asia. After water, it is the most widely consumed drink in the world. There are many different types of tea; some, like Darjeeling and Chinese greens, have a cooling, slightly bitter, and astringent flavour, while others have vastly different profiles that include sweet, nutty, floral or grassy notes.

Tea originated in Southwest China during the Shang dynasty, where it was used as a medicinal drink. An early credible record of tea drinking dates to the 3rd century AD, in a medical text written by Hua Tuo. It was popularized as a recreational drink during the Chinese Tang dynasty, and tea drinking spread to other East Asian countries.

Portuguese priests and merchants introduced it to Europe during the 16th century. During the 17th century, drinking tea became fashionable among Britons, who started large-scale production and commercialization of the plant in India. Combined, China and India supplied 62% of the world’s tea in 2016.

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Chai Sutta Bar Company Details:

Websitewww.chaisuttabarindia.com
TypePrivately Held
IndustryFood & Beverages
Founded In 2016 by Mr. Anubhav Dubey.
HeadquartersIndore, Madhya Pradesh
SpecialtiesTea, Ambience, and Kulhad
Franchise Outlet
CSB, spread over 125+ Cities in 3 Countries, is currently operating over 250+ outlets.

Story of Chai Sutta Bar Founder(Mr. Anubhav Dubey):

chai sutta bar

Anubhav Dubey  was born on 1 January 1996 which makes him about 26 years old as of 2022. He was born in a Hindu family. He was born in Rewa, Madhya Pradesh, India. His parent’s had a dream that Anubhav should become an IAS officer. So, after completing his school education, he was sent to Delhi to study for UPSC exams. Away from home in the national capital, Anubhav put his head down and started to prepare for the tough exam.

Then one day he got a phone call from his childhood friend who studied in his village till class 8 and completed the rest of his schooling in Indore. It was here that Anubhav met his future co-founder and dear friend Anand Nayak. When Anand called Anubhav in Delhi and proposed they start a business together, something clicked and the journey to launching Chai Sutta Bar began.

Working on an extremely low budget, soon the two co-founders realized they had no money for things like marketing, interior design and branding and so on. They were able to design and establish the first outlet, adjacent to a hostel in Indore, with borrowed items from friends and second-hand furniture. With no money to print a banner, they picked up a worthless piece of wood and wrote the name “Chai Sutta Bar” by hand. The name and the theme resonated with youth.

The early days were tough and the two friends had to struggle a lot. Anubhav was ridiculed for leaving the IAS dream and deciding to sell tea. But soon the name became popular and customers gradually increased, people started knowing them and their shop name Chai Sutta bar, within 6 month they are doing very good sales and need 5-6 people just to handle the crowd. Then local news picked up the success story. Finally, Anubhav and Anand had the support and confidence of friends and family.

As per Anubhav, tea is the second most used product in India after water, which is proof of its business potential. Furthermore, due to high demand in the segment, a new business can be started without a lot of investment. In 2016, Anubhav and Anand started their business with a modest capital of Rs 3 lakh, opening their first shop in Indore. Today the brand has spread over 125+ Cities in 3 Countries, is currently operating over 250+ outlets, with a turnover of more than Rs 100 crore.

 

Why to choose Chai-Sutta Bar Franchise ?

  • Lower Capex, Higher Returns.
  • Complete operational & marketing support for the brand.
  • Comprehensive Eco-system of Kitchen planning, Sales, Tech, Logistics, Vendor and manpower support.
  • Reliability.
  • Higher Profit Potential (Low Overheads, Growth Reassurance, Higher ROI, Affordable Infrastructure, Different investment models for a better geographical reach.)

 

Benefits of Being a Chai Sutta Bar Franchise:

  • Combine the local tea seller concept with cafe for the first time in India by Chai Sutta Bar.
  • Chain of already existing multiple store locations in different cities of India and overseas.
  • Strategic pricing policy to suit everyone’s budget and being pocket friendly.
  • Chai Sutta Bar is featured by prominent media and publication of the country.
  • Our support team is always there to help franchise owners – even after the franchise is stable.

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Chai Sutta Bar Franchise Models:

  • FOFO (Franchise owned Franchise operated) –In this model, the Company just rents out the Brand Name to the Franchise operator for a particular non-refundable sum also said to be – Franchise Fee for an agreed interval of time.
  • COCO (Company-owned Company operated) –This can be said to be another outlet of the Company which is completely owned and operated by the Company. From setting the store to running it, the company does it all. It’s not related to a Franchise outlet.

Types of Outlets

chai sutta bar Franchise

  • Kiosk – A small outlet which mainly offers take away service and offers a selective menu only.
  • Medium – Larger than a kiosk outlet, this offers a small seating area to customers. The menu offered by such outlets is in between kiosk and mega outlet offers.
  • Mega – This outlet is larger than a medium outlet and offers comparatively larger seating space to customers. This type of outlet offers a complete menu.

Chai Sutta Bar Franchise Location:

Location is key when it comes to profitability and foot traffic in the food industry. As any restaurant or cafe owner would want to open his or her outlet in a place that would draw a lot of customers, CSB is asking of you as a franchise operator.

A location close to offices, college campuses, or busy markets is necessary for CSB. because it’s a good location for one of its outlets. Additionally, it benefits franchise owners since location affects profit. 400 to 2000 square feet would be needed for the outlet. However, this will vary depending on the kind of shop you want to open.

Basic Profile of Chai Sutta Bar Franchisee :

  • Capital: Strong financial backup with a potential to invest.
  • Experience: Substantial experience in food service industry.
  • Ability: Able to look after day-to-day operation of the business.
  • Location: Adequate retail space at a prominent location.

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Chai Sutta Bar Franchise cost and Investment:

If you want to take Chai Sutta Bar Franchise then let me clear you one thing that the investment estimate is approximate and may vary from location to location. However, overall your total investment would be 15 Lakh to 20 lakh and some other miscellaneous expenses as well. Chai-Sutta Bar Franchise cost is INR 6 Lakhs and 2% royalty annually.

chai sutta bar franchise

Sr. No.

Elements

Cost

1.

Chai-Sutta Bar Franchise Cost

INR 6 Lakh

2.

Agreement Term

5 Years

3.

Furniture

3 lakhs

4.

Machinery

3 lakh

5.

Raw Materials

2 lakh

6.

Parasable Goods

50k

7.

Opening Balance

50k

8.

Profit Margin

35-40%

9.

Working Capital

INR 1.5-2 Lakh

10.

Payback Time

1.3 Years

11.

Required Area

80 – 2000 Sqft.

For more details about Chai-Sutta Bar Franchise cost and other details visit the company’s official website : click here.

 

chai sutta bar franchise

Food Cost is 32 to 35%
Working Capital – 1.5 to 2 lakhs
Profit Margin 35 to 40%
Important Raw Materials will be provided by the brand.
Marketing & sales increasing strategy Support.
Online delivery partners tie-up.
Manpower Requirement: 3 to 4 Staff.

 

Chai Sutta Bar Franchise Outlet Menu:

chai sutta bar franchise outlet menu

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Chai Sutta Bar Franchise Profits Margin:

Due to lower overall expenses, the predicted profit margin in this franchise outlet is relatively high. A 35–40% profit margin is anticipated. This return is pretty reasonable given the investment and uncertainties in the food industry. You won’t begin making net profits for about 1.3 years because your initial investment won’t have been repaid yet.

Return on investment:

When it comes to the Chai franchise, the ROI is a bit high average 108%. One can spot tea outlets across the country. If you want to start a business without worrying about the customer base, Chai Sutta Bar is a good choice. With the availability of tea stalls, beverage lovers are present all over the nation.

Franchise Onboarding Procedure

  • Lead Generation
  • Finalization of Franchise & confirmation of location token amount.
  • Signing of agreement secure the funding legal formalities.
  • Client management & outlet construction.
  • Final establishment of outlet staff hiring training process.
  • Finally opening of outlet.

Chai Sutta Bar Franchise Support:

  • Site Selection Assistance
  • Store Layout Design
  • Equipment Set-up
  • Training Opportunities
  • Inventory Management
  • Man-Power recruitment and training
  • Raw Material Procurement
  • Setting & Implementing SOP’s
  • They will continuously assist in monitoring and managing the business.
  • CSB also take care of the quality of service to be delivered.
  • Creation and installation of market merchandise.
  • Store Launch

 

How to Apply for the Chai Sutta Bar Franchise ?

To apply for the Chai Sutta Bar Franchise, you have to follow some steps which is given below:

  • For Franchise you need to visit official website of Chai Sutta Bar: Click Here
  • After landing on this page you will see a franchise form.

chai sutta bar franchise

  • From there you can fill your Franchise form for Chai Sutta Bar Franchise.
  • Fill all the required details as per asked in the form.
  • After providing all the details you will get thank you message.
  • In this message they will tell you the Franchise team will reach you out if you are shortlisted.
  • So this is the final step, and you are successfully apply for the Chai Sutta Bar franchise.

Chai Sutta Bar Franchise Contact Details:

If you have any query related Chai Sutta Bar Franchise then you may contact to the company via given details as I’ve mentioned below:

Corporate Office:

Phone: +91-6262300031

 

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Process To get Chai Sutta Bar Franchise:

  • Firstly you have to send you store location images and details to the manager.
  • They will survey your area properly, and discussed with you .
  • After a meeting from area manager, they will decide that they will approve or not.
  • If they’ll approve, then agreement will be done between you and the company.
  • Now, the area manager will help you to setup your business and make the agreement.
  • They’ll provide you training and a sales man will work with you.
  • And the Outlet opening takes on an average 45 – 60 days.
  • So, after 20-30 days you can start you Chai Sutta Bar Franchise.

Conclusion:

India’s Chai-Sutta Bar brand of cafes is expanding rapidly. For India’s passion for tea, there is still a long way to go. Additionally, the team’s plans to expand into other nations demonstrate that the management of the business has a strategy for the brand.

For someone searching for a little investment, a CSB franchise shop might serve as a secondary source of income. Anyone with a small investment can start their own franchise shop because CSB franchises are simple to run.

Frequently Asked Questions(FAQ):

Q. How many franchise model in Chai Sutta Bar franchise ?

Ans: There are only two franchise model available in Chai Sutta Bar Franchise which is given below:

  • FOFO (Franchise owned Franchise operated) –In this model, the Company just rents out the Brand Name to the Franchise operator for a particular non-refundable sum also said to be – Franchise Fee for an agreed interval of time.
  • COCO (Company-owned Company operated) –This can be said to be another outlet of the Company which is completely owned and operated by the Company. From setting the store to running it, the company does it all. It’s not related to a Franchise outlet.

Types of Outlets:

    • Kiosk – A small outlet which mainly offers take away service and offers a selective menu only.
    • Medium – Larger than a kiosk outlet, this offers a small seating area to customers. The menu offered by such outlets is in between kiosk and mega outlet offers.
    • Mega – This outlet is larger than a medium outlet and offers comparatively larger seating space to customers. This type of outlet offers a complete menu.

Q. How many outlets are there in Chai Sutta bar in India ?

Ans: Chai Sutta Bar was started in Indore. As we all know it has a unique business model and unique products in terms of quality and teste, the venture got to succeed in a small span of time. Today the brand has spread over 125+ Cities in 3 Countries, is currently operating over 250+ outlets, with a turnover of more than Rs 100 crore.

Q. Does Chai Sutta Bar Promote Smoking ?

Ans: No, it is totally wrong. “Smoking is injurious to Health“, the reason Chai Sutta Bar do not promote any such by products. Chai Sutta Bar, in the world of Ceramic cups found Kulhad as key to be Eco-Friendly as well as unique from ongoing trend of Cafe’s.

Q. What is the total investment to start Chai Sutta Bar Franchise ?

Ans : There are 3 franchise outlets as you can see in this article. And the investment estimate is approximate and may vary from location to location. However, overall your total investment would be 15 Lakh to 20 lakh and some other miscellaneous expenses as well. Chai-Sutta Bar Franchise cost is INR 6 Lakhs and 2% royalty annually.

Q. What is the franchise fee to open Chai Sutta Bar franchise outlet ?

Ans: In Chai Sutta Bar, franchise fee of INR 6 Lakh covers the 40% of the total investment.

Q. Should you go for a chai franchise?

Ans: The beverage and food industry holds demands from everywhere in the nation. Tea is one of the well-liked beverages in India. Chai Sutta Bar adds a new flavor to it and serves varieties of beverages to tea lovers in India. Perhaps the franchise module is simple, but it is lucrative for an entrepreneur or investor. The franchise is still gaining popularity.  Outlets across the country attract locales to enjoy a cup of tea.

Q. Who is the owner of Chai Sutta Bar ?

Ans : Chai Sutta Bar is started by Mr. Mr. Anubhav Dubey. Anubhav Dubey was born on 1 January 1996 which makes him about 26 years old as of 2022. He was born in a Hindu family. He was born in Rewa, Madhya Pradesh, India.

Q. ROI of Chai Sutta Bar Franchise ?

Ans:When it comes to the Chai franchise, the ROI is a bit high average 108%. One can spot tea outlets across the country. If you want to start a business without worrying about the customer base, Chai Sutta Bar is a good choice.

Q. How Much 1 Chai Sutta Bar Outlet can earn?

Ans: According to the franchise model of CSB, you can get Returns on an investment of Rs. 16 Lakh in approximately 18 months. This means a single outlet of Chai sutta bar earns approximately Rs.90,000 Per month.

Q. How much is Chai Sutta Bar Franchise?

Ans: Chai-Sutta Bar Franchise Cost: INR 6 Lakh
Profit Margin: 35-40%
Working Capital: INR 1.5-2 Lakh
Payback Time: 1.3 Years

Q. How to contact for Chai Sutta Bar Franchise ?

Ans:  You have to fill a franchise form by visiting its official website. Click Here. Or you can contact on +91-6262300031 and chaisuttabar@gmail.com & Business@chaisuttabarindia.com  .

 

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